Posted on | June 18, 2013 | No Comments
The future of SEO lies in creativity don’t let it be the weakest link in your marketing.
A larger percentage of businesses are now trading online and beginning to understand the benefits of quality SEO and digital marketing, properly measured with an indication of return on investment.
Many companies are now able to offer basic SEO at a good price. A small percentage of these companies are able to show how this translates to turnover and profit. An even smaller percentage are beginning to use creativity, interesting concepts and ideas to make their SEO stand out from the crowd.
As a digital marketing company here at the Deepblue Agency, we like to involve creativity in all our SEO campaigns and one great way to do this is by using Infographics.
Infographics are statistical and factual representations of information displayed using often colourful and graphical images. If done correctly a good infographic can entertain and inform at the same time causing interested parties to pass on to one another with a reference back to your website or Blog, creating links and traffic.
Here is a good example of an Infographic by Coca Cola introducing the new pocket size bottles, which are smaller than the standard 500ml bottles:
Some good reasons to use Infographics:
- They are a much more appealing way of introducing new products to the market.
- For linkbuilding campaigns, send something worthy of sharing amongst social media sites and blogs – an effective way to build natural links.
- Show off your graphic design skills and appeal to a younger audience and your future customers.
- Get those facts across in a way that people are more likely to absorb!
- Improve your click through rate (CTR).
Click here to see how the Deepblue Agency can help your business.
Posted on | June 6, 2013 | No Comments
Many business are suffering online due to lack of quality backlinks to their websites.
When entering the world of online marketing and SEO a common mistake is that of basic SEO. One of the many things the Deepblue Agency does as regards SEO includes getting qualty inbound links. Links, in simple terms, are looked at as a positive ‘vote’ suggesting your site is valuable and trustworthy. The more quality links pointed at your site the more Google will trust you and the better your ranking. Read more
Posted on | May 29, 2013 | No Comments
How do you know that the money you are paying into SEO is actually returning itself to you in the form of sales, new clients and turnover? How are you measuring the numbers, testing the statistics, proving it is worth doing?
Posted on | May 9, 2013 | No Comments
SEO is now a measurable and quantifiable system of marketing that should not cost the earth to achieve results. At The Deepblue Agency we try to be as transparent as you need us to be without confusing you with tech talk. We take a proven, step by step approach to SEO and can work closely with any in-house staff to educate them and you as much as you need. Read more
Posted on | April 25, 2013 | No Comments
A fun and informative infographic highlighting one of the areas of SEO, Copywriting that is becoming more and more important to SEO. Read more
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